Come by the dealership for great deals this weekend through July 9th! Get a 1000$ rebate on all models excluding the Chrysler 200 and the Jeep Wrangler for our Independence Day Event!
Friday, June 29, 2012
Thursday, June 28, 2012
Two Chrysler Vehicles Listed in Total Car Score's Top-10 American Made Cars
In part to mark the coming July 4th holiday, automotive research and information site Total Car Score ranked its top-10 American cars. The lineup of winners represents a wide range of vehicles from luxury sedans and SUVs to crossovers and large wagons. All vehicles are from the 2012 model year.
The site said its “total car score” is a number rating meant to represent an “overall industry assessment from major automotive authorities” that includes reviewers and other experts. Total Car Score said the list also reflects renewed strength of domestic car makers.
“The Detroit Big 3 have quickly rebounded to produce some of the highest rated cars on the market, and America clearly hasn’t lost its grip on the large SUV or high-performance sedan segments. All three manufacturers made the Top 10 list with at least one ‘tuner’ version of their mainstream sedans, confirming Detroit muscle is alive and well,” said Karl Brauer, editor in chief and CEO of Total Car Score.
Here are the winners and their ratings:
1. Cadillac CTS: 86.49
2. Buick LaCrosse: 85.01
3. Chevrolet Traverse: 84.87
4. Ford Flex: 84.44
5. GMC Acadia: 84.18
6. Cadillac CTS-V: 83.65
7. Chrysler 300: 83.29
8. Ford Taurus SHO: 83.22
9. Cadillac SRX: 83.01
10. Chrysler 300 SRT-8: 82.59
Wednesday, June 27, 2012
Chrysler 300: Imported from Gotham City
Take a look at this cool Chrysler 300 ad in support of the contest Chrysler and Warner Bros. have teamed up to bring to their fans! Follow the link at the end of the video to learn more about it!
Tuesday, June 26, 2012
The Chrysler Foundation Partners With New Horizons Rehabilitation Services to Rename Annual Golf Outing in Memory of Dan Knott
The Chrysler Foundation announced today that it will provide annual support for New Horizons Rehabilitation Services' golf fundraiser in honor of Dan Knott, the late Senior Vice President of Purchasing and Supplier Quality – Chrysler Group LLC, and New Horizons board member. In conjunction with the sponsorship, New Horizons has renamed its annual charity golf outing the New Horizons Rehabilitation Services – Dan Knott Legacy Golf Tournament.
Courtesy of media.chrysler.com
Monday, June 25, 2012
Friday, June 22, 2012
Thursday, June 21, 2012
The Jeep Brand Débuts on the New Juventus Football Club Jersey
The Jeep® logo débuts on the new Juventus away strip shirt for the upcoming 2012–2013 European football (soccer) season. Officially unveiled to the supporters last Friday, the kit of the Italian Championship Winning Club draws inspiration from the glorious past of the Bianconeri Club that boasts 295 million followers worldwide.
Flood black and made using environmentally friendly materials, the kit highlights the Italian champions’ determination and hunger for success. The details on the jersey, shorts and socks are a tribute to the key values on which the Club was founded. The crew neck design is inspired by the 1941-42 Coppa Italia winning jersey. The inner neck graphic on the shirt is the club motto: “Vincere Non È Importante È L’Unica Cosa che Conta” (Winning is not important, it is everything), symbol sentence by Giampiero Boniperti. The initiative results from the sponsorship agreement signed in April between Fiat S.p.A. and Juventus Football Club S.p.A., which will see Fiat as sponsor on the Juventus jersey for the next three seasons. Jeep and Juventus are two icons in the history of their respective worlds. Both have in their DNA values such as authenticity, passion and the ability to take on any challenge. Jeep will start to be at the side of the Bianconeri in the national and international events that will take place before the beginning of the 2012-2013 soccer season with happenings that will involve the Juventus fans in the Jeep world, including test-drives, contests and outdoor activities related to the world of sports. In July, during the Juventus summertime retreat at Chatillon-Saint Vincent in Val d'Aosta, Jeep will showcase to the public the preview of Jeep Grand Cherokee S Limited, the new trim line of the Jeep flagship that will be introduced in Italy and in the other European markets in September. Boasting black-gloss 20-inch alloy wheels, distinctive styling cues and ‘Black’ exterior treatments, new S Limited combines stand-out from the crowd exterior design and sporty appeal with the efficiency of the new 3.0-litre V-6 turbo-diesel engine fitted with Multijet II technology and delivering 241 horsepower and 550 Nm of torque. In the interior, sports-styled Nappa leather and suede seats together with real carbon fiber accents highlight the distinctive DNA that the S Limited shares with the Grand Cherokee SRT model, the most powerful and high-speed Jeep vehicle ever produced and recently introduced in the International markets. The Jeep brand boasts today a global brand reputation with vehicles distributed in more than 120 countries around the world. Jeep builds on the core values of freedom, adventure, authenticity and passion: Freedom as a state of mind and determination to follow one’s own instincts with the confidence of being able to undertake every adventure in the city and on the off-road trails with the safety granted by advanced 4x4 systems. Adventure as a vocation. Authenticity that belongs unmistakably to the ‘original’ brand that pioneered the outdoors and became clear leader, but also the ability to offer performances that transform the driving experience into an extraordinary event. Passion as the impulse to live one's individuality strongly. Since the introduction of the first model in 1941, more than 15 million Jeeps have been produced and distributed worldwide. A brand boasting an extraordinary personality, Jeep has always been able to reinvent itself to offer innovative products that set the benchmark for an entire category of vehicles: from the brand’s iconic, Jeep Wrangler to the compact SUV Jeep Compass and the flagship Grand Cherokee, every Jeep model tells of a seven-decade long legend made of extraordinary journeys.
Courtesy of media.chrysler.com
Wednesday, June 20, 2012
Tuesday, June 19, 2012
“The Dark Knight Rises” and Chrysler Present: Imported From Gotham City
Warner Bros. Pictures and the Chrysler brand have teamed up to bring fans the opportunity of a lifetime surrounding the July 20th release of “The Dark Knight Rises,” the much-anticipated conclusion to the blockbuster Dark Knight trilogy. Today marks the launch of the “Imported from Gotham City” contest, allowing fans to create an original co-branded TV spot featuring these two iconic brands. Director/writer/producer Christopher Nolan will select the winning spot, which will debut on television around the release of the film.
Contestants will have two weeks to create their “Imported from Gotham City” original commercial utilizing a suite of assets, including Chrysler 300 car footage, film footage and music stems from the trailer that contestants can remix for their spot. At the conclusion of the contest, a gallery of submissions will go live on Saturday, June 30, kicking off a four-day public voting period when fans can weigh-in on their favorite Gotham City collaboration.
The winning spot will be determined by a number of judging criteria, including public vote, originality, creativity, memorability and brand effectiveness. Warner Bros. and Chrysler will debut the winning commercial on national television the week of the film’s release - watch for specific date and airing details to be announced shortly. The winner will receive a trip to Hollywood to finish their spot alongside a professional editor before traveling to New York City to attend the red carpet premiere screening of “The Dark Knight Rises” on Monday, July 16.
Playing off Chrysler brand’s “Imported from Detroit” advertising campaign, the contest pushes the realm of the user-generated contest to a new level, allowing fans to take to the driver’s seat and test their creative skills within the world of Gotham City. Apart from the winning contest spot, Chrysler will unveil another 30-second, co-branded television spot titled “Imported from Gotham City” in celebration of the partnership with Warner Bros. Pictures. Directed by Stacy Wall, the spot was designed and shot to look and feel similar to the world of the “The Dark Knight Rises.” Featuring a 2012 Chrysler 300, the spot will make its broadcast debut on Tuesday, June 19, on the NBC network. A 60-second spot will also run online. Once live, both spots will be available on the Chrysler brand YouTube channel.“The 2012 Chrysler 300 featured in this marketing and advertising campaign was created intentionally to look as if it could be driven on the streets and fit in to the nightlife of Gotham City; it’s clearly a vehicle that stands out and makes one take notice,” said Saad Chehab, President and CEO – Chrysler Brand, Chrysler Group LLC.
Courtesy of media.chrysler.com
Great Job Team, We Earned More Five Star Reviews!
"They stayed late into the night to help us while we decided, and then helped us get all the extras we needed into our loan as well. I'd definitely go back for my next car purchase." - Manny
To read the rest of this review and lots of others just like it, click HERE
Monday, June 18, 2012
Order Parts Online!
Do you need replacement parts or accessories for your vehicle? Check out our online Mopar Parts EStore online! We have an extremely broad selection for you to browse!
Link: http://www.drivecj.com/parts-accessories/shop.htm
Thank for your feedback Manuel!
"The salesman Jose Garcia was very helpful not pushy at all. Over all it was a smooth transaction. I am definitely keeping this place in mind when purchasing my next vehicle." - Manuel Z.
To read the rest of this review and others, click HERE!
Thursday, June 14, 2012
The Ride & Drive Changes with the Times
Chrysler Group executives know that when people have firsthand experiences with the latest Chrysler, Jeep®, Dodge, Ram Truck and Fiat vehicles, it helps sell vehicles. And, what better way to showcase the interiors, the capabilities, quality and overall improvements of the latest products than to take them directly to the public. One such dose of experiential marketing is the Company’s “Ride & Drive” program, allowing prospective customers the opportunity to get behind the wheel of their favorite Chrysler Group cars and trucks and obtain additional product information in a casual setting.
The Chrysler Group brands are reaching out to potential buyers by staging ride & drives where consumers spend their leisure time – at school functions, shopping malls, sporting events, music festivals and even auto shows. The reasoning is that people seem to enjoy checking out new vehicles in relaxed settings while, in some cases, even raising money for charity. Ride & drive locations often vary by brand and, in many cases, are at locations that match the lifestyles of the individual brand customers, such as the Academy of Country Music Awards ACM Experience (Ram), Drive 4 the Kids events at elementary schools (Chrysler), high school Booster Club fundraisers (Dodge), Camp Jeep auto show test tracks (Jeep) and the Detroit Jazz Fest (Fiat). “Typically, the scenery isn’t a big factor,” said George Neill, head of marketing strategy and operations for Chrysler Group. “The opportunity to test drive the vehicles provides most of the fun and excitement. More important factors are being in places that allow for an interesting drive route and where the consumers have enough time to spend on the drive.” Amen. Buyers find that the freedom to experience all the amenities the vehicle has to offer ON THEIR TIMELINE is a beautiful thing. Ride & drives have been around for years, starting with luxury vehicles. In 1993, the Chrysler brand was the first automotive manufacturer to directly support schools in communities through its “Drive 4 the Kids” fundraising events. Ride & drives have now evolved to include all Chrysler Group brands with the thought being that by participating in a wider range of lifestyle events, a wider range of consumers are now able to see and drive the products. “In addition, we can highlight a vehicle’s capability for that specific consumer,” adds Neill. “For example, many rodeo attendees have a need for a vehicle with towing capability. We can then demonstrate Ram truck’s tow capabilities that answer the lifestyle needs of this specific consumer.” Ride & drives are just the beginning of a dialog with potential buyers, as many participants choose to receive more product information or visit the brand web and social media sites. The hopeful final result is having the interested person plan a dealership visit. Neill says social media continues to play a bigger role in Chrysler’s experiential marketing activities. “Separately, the relationship started at a test drive and continues through our digital media process,” Neill explains. “The consumers have an opportunity to ask for more product information from Chrysler Group and/or their local dealership. They will then receive contact via email, physical mail or phone call.” And don’t forget online chatter. A survey by Chicago-based Marketing Werks shows that 60 to 70% of people get on their computers and tell their friends about an experience they just had. They tell them if it's a good experience or a bad experience, so the experiential event of a ride & drive has to be spot-on. The first all-test-drive auto show premiers in Long Beach, Calif., June 15-17, and will feature more than 100 vehicles for guests to test drive. Among the models available will be the 2013 Dodge Dart, making its first public showing in a ride & drive setting. And you can be sure the social media outlets will be buzzing during and after the show. Bottom line? We’ve come a long way from the time when placing fliers on car windshields at shopping centers was considered high-end marketing.Courtesy of blog.chryslerllc.com
Wednesday, June 13, 2012
Free Trade In Value Report
Check out our free trade-in value report through kelley blue book to get an estimation on how much your used vehicle will be worth to us. Start the process of getting a new vehicle by becoming informed!
Click HERE to get started!
Tuesday, June 12, 2012
The Jeep® Brand Plays Host to Students from the Jalen Rose Leadership Academy
Students from the Jalen Rose Leadership Academy visited Chrysler Group LLC’s world headquarters building today as part of the Jeep® brand’s partnership with the public charter high school in Detroit.
Students listened to presentations on the development of a vehicle by members of the Jeep brand design team, enjoyed lunch in the cafeteria and toured the Walter P. Chrysler museum.
The Jeep brand announced their partnership with the school earlier this year and developed a multi phased development initiative to expose students to programs and events designed to enrich and develop their educational path.
Elements of the partnership include a mentoring program between Jeep brand employees and students, field trips to Chrysler Group facilities and the 2012 North American International Auto Show and sponsorship of the academy’s boys’ and girls’ basketball teams.
The program kicked off in February and will continue throughout the end of the school year.
Courtesy of media.chrysler.com
The Jeep® Brand Plays Host to Students from the Jalen Rose Leadership Academy
Students from the Jalen Rose Leadership Academy visited Chrysler Group LLC’s world headquarters building today as part of the Jeep® brand’s partnership with the public charter high school in Detroit.
Students listened to presentations on the development of a vehicle by members of the Jeep brand design team, enjoyed lunch in the cafeteria and toured the Walter P. Chrysler museum.
The Jeep brand announced their partnership with the school earlier this year and developed a multi phased development initiative to expose students to programs and events designed to enrich and develop their educational path.
Elements of the partnership include a mentoring program between Jeep brand employees and students, field trips to Chrysler Group facilities and the 2012 North American International Auto Show and sponsorship of the academy’s boys’ and girls’ basketball teams.
The program kicked off in February and will continue throughout the end of the school year.
Courtesy of media.chrysler.com
Monday, June 11, 2012
Online service appointment scheduling!
Head over to our website to schedule a service appointment online today! Spare yourself the hassle of a phone call and save some time. Click HERE